Understanding Data Churn

Understanding Data Churn
WHAT? What are the fields used to identify data churn? Demographic, firmographic, behavioral or more
WHO? Which customer are likely to churn? Attributes/profiles/
WHEN? When do customers churn? Length
WHY? Why do customers churn?
HOW? How can you prevent or reduce customer churn? Flag vulnerable customers, use intelligent data

5% reduction in customer churn rate can increase profits by 25-125%

Customer churn is the defection of customer that results in the loss of existing clients or customer. It's a prime challenge to business, esp at time when we're battling recessionary pressures. But no matter what you do, customers deflect to other pastures leaving you high and dry.

Customer churn rate varies on the type of customer and on the basis of business. Financial, Healthcare, communication services loose most of the customers due to customer churn.

Even though it's an inherent part of customer behavior, you can't stay as a mute witness to the free exit of an existing customer. The part of the solution lies in uncovering the fault lines in customer chrun and by taking back-and-forth dialog measures to fortify such deflections

"Companies should also be aware that if customers leave you at this hour, the price you pay for a new customer would be more than six times he cost of retaining an existing customers”

Our solution to curb customer churn is based on robust analytical and advanced bounce management system. We break down each defection down into sub-categories and then draw qualitative inference to locate the cause of data churn. With such detailed ground-work, we help our clients to save data from attrition.

Retain high value customers with churn prevention solutions

Data Check Central offers a way forward for small and medium enterprises by providing a decisive churn management and prevention solution. With our multiple data solutions, you can get the best fit remedy without spending heavy capital on data management and gain competitive edge through customer retention.

Contact us now to know how we can implement customer centric and churn prevention business processes for your business.