Thursday, September 17, 2009

Business data suppression

2009 industry survey reports that business data decays at a rate of up to 33 per cent per annum.


Recent turbulences in the global economy had far reaching impact for global businesses. Many firms filed bankruptcy, some changed hands, some firms merged with bigger biz to withstand market mayhem. All these resulted in movement of executives, and middle level staff to move to new positions.

While the people moved around, data in your existing b2b repository too became redundant. Result is incorrectly addressed mailing, poorly targeted mailing and waisting of time by your telemarketers and loss of marketing budget over unproductive marketing.


In this scenario, how do you update your repository with the most relevant data?

Most biz has limited resources to keep tab of data changes. One option available to small biz marketers is by outsourcing data management solution to external vendors. External data management firms update your customer address through business suppression tool.

Here at Data check central we adhere to the most leading practice to track any changes in your customer file. Our Business change suppression tool is specifically designed to keep your business file relevant and up-to-date for use. By going through our process, you can acquire the deliverable email address of your past customers for effective lead generation.

Our leading B2B business data append process can

* Reduce marketing costs

* Increase response rates

* Win new business from lapsed customers


Now you can win significant biz form your direct marketing campaign. No longer you need to fewer of dead woods in your marketing database that regularly causes bounces and low marketing returns.

If you require further information and the most suitable services that can apply to your data, please submit your information to our Account Management team.

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