Thursday, November 19, 2009

What is an Data Audit?

What is an Data Audit?

Data audit involves systematic and independent examination of your data to determine whether your business data are maintained accordance with an organization goal, objective and policies. Data audit is a litmus test for the organization and addresses key issues around improving the quality of data.

The key objective of Data Audit is to ensure that your data is:

• Maintained as per required business rules
• Organized for business use across all departments.
• Stored consistently

Data Check Central's data audit service provides real insight on the quality of your data. Through our proprietary process we report on the accuracy and validity of data. We scan and flag your data to track changes on the following:

  • Identify duplicate Records
  • Find deceased Individuals records
  • Find Gone-Away persons records
  • Flags inaccurate postal addresses & Zip Codes
  • Flags inconsistent data
  • Identify additional data components

Basic Benefits from Auditing

The basic benefits of b2b data audit for organization can be summed in five points. Data audit can:
  • Facilitates data storage according to data compliance norms
  • Measure and manage customer data
  • Find best way to protect data loss
  • Improves CRM results with best use of data
  • Prioritize resources for efficient storage of business data

Contact us to find more about our fantastic 'data audit' process. Our process and solution are best fit for small biz. We can drastically improve data quality and improve ROI on database marketing. Talk to our representative for more information.

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